Warning
The Arabic version of this exam will retire on February 28, 2023.
Candidates for this exam implement solutions that provide insights into customer profiles and that track engagement activities to help improve customer experiences and increase customer retention.
Candidates should have firsthand experience with Dynamics 365 Customer Insights and one or more additional Dynamics 365 apps, Microsoft Power Query, Microsoft Dataverse, Common Data Model, and Microsoft Power Platform. They should also have direct experience with practices related to privacy, compliance, consent, security, responsible AI, and data retention policy.
Candidates need experience with processes related to KPIs, data retention, validation, visualization, preparation, matching, fragmentation, segmentation, and enhancement. They should have a general understanding of Azure Machine Learning, Azure Synapse Analytics, and Azure Data Factory.
Important
The English language version of this exam was updated on January 23, 2023. Download the study guide listed in the “Tip” box to review changes. If a localized version of this exam is available, it will be updated approximately eight weeks after this date. While Microsoft makes every effort to update localized versions as noted, there may be times when the localized versions of this exam are not updated on this schedule.
Passing score: 700. Learn more about exam scores.