Of course you can...however in 99% of cases you dont need to (I made that number up but its probably close to the truth). Also aligning on a thing that's not invested in, may cause issues and is against the recommendations from Microsoft.
https://learn.microsoft.com/en-us/azure/azure-monitor/logs/custom-fields
Note
This article describes how to parse text data in a Log Analytics workspace as it's collected. We recommend parsing text data in a query filter after it's collected following the guidance described in Parse text data in Azure Monitor. It provides several advantages over using custom fields.
Important
Custom fields increases the amount of data collected in the Log Analytics workspace which can increase your cost. See Azure Monitor Logs pricing details for details.