That error usually indicates there was previously a volume licence version of Office installed on the PC.
Click your Start Button, type regedit and hit Enter to open the Registry Editor.
Click View and make sure 'Address Bar' is turned on.
Paste this into the Address Bar at the top and hit Enter.
HKEY_LOCAL_MACHINE\SOFTWARE\Microsoft\Office\ClickToRun
In the left pane of the Registry Editor, is there a sub-folder of ClickToRun named Configuration?
If there is, right click that Configuration key (folder) and delete it
Then, restart (not shut down) your PC and try running the installation again