Why can't my app posted in the store be searched for

Question

Why can't I find the application I posted on the Microsoft Store? I set an open audience when publishing, but now I can only open it through a link.

Answer 1

If your app is not searchable in the Microsoft Store despite being set to an open audience, it may be due to the discoverability settings you selected during the publishing process. Here are a few points to consider:

1. Discoverability Settings: If you chose the option to make your product available but not discoverable in the Store, then customers will not be able to find it through search or browsing. They can only access it via a direct link.
2. Private Audience: If you had selected a Private audience, your app's discoverability options would only apply to those in your specified private audience. Customers outside this group would not be able to see or download your app.
3. Publishing Process: If you did not specify the correct settings when publishing, or if there were issues during the submission process, it could affect the visibility of your app.

To resolve this, you may need to create a new submission and ensure that the visibility options are set correctly to allow discoverability in the Store.

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References:

• Choose visibility options
• Discoverability