Extracting Value from Text and Audio to Inform Business Strategy

with Amanda Wong

Tailwind Traders have a great website and application for customers and partners. However, they are seeing an increased amount of support tickets regarding usage of these offerings. They want to store, analyze and extract insights from their text and audio data to make better product backlog decisions and reduce their support tickets.  

In this session you'll learn how Tailwind Traders took their support ticket text and audio files, convert and extract insight metadata from each ticket using Azure Cognitive Services Text Analytics and Speech-to-Text. Then aggregated their findings to inform their product backlog and implement improvements.

Key technologies included: Azure Cognitive Services, Azure Storage and Power BI, (Aspect Based Sentiment Analysis, Speech to Text, LUIS)  

Explore Natural Language Processing:

Microsoft Azure AI Fundamentals Certification: