WEB1024 - The <meta name="description"> tag contents are too short

  • Article

A <meta name="description"> tag should not be empty.

Explanation

If the <meta name="description"> tag is empty, search engines may consider it to have no relevance.

Because the contents of the <meta name="description"> tag are displayed in a search-engine results page, they are often the first thing that a user sees of your site. Each page should have a single, unique description that accurately reflects the contents of the page. The description should be contained inside a <meta name="description"> tag inside the <head> tag section of the page, and should not exceed 150 characters.

For information about customizing the parameters for rules in the SEO Checker, see Customizing SEO rules Ff724051.xtlink_newWindow(en-us,Expression.40).png.

Example

The following is an example of correctly formatted <meta name="description"> and <meta name="keywords"> tags.

<head>
    <title>Contact Proseware, Inc.</title>
    <meta name="description" content="Contact information for Proseware, Inc., including addresses, phone numbers, and email"/>
    <meta name="keywords" content="Proseware,Proseware applications,Proseware utilities,Proseware tools,Proseware server tools"/>
</head>

See also

Concepts

Description guidelines for SEO
SEO concepts
Search Engine Optimization

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