WEB1051 - The <title> tag is missing
Each page should have a unique title that is contained in a <title>
tag.
Explanation
Search engines use the contents of the <title>
tag to provide some of the details about the contents of the site.
Details
The <title>
tag is the most important tag that site developer controls that can influence the relevance and ranking of a site in search-engine results. A unique, accurate, and descriptive title can improve the click-through volume to the site.
The <title>
tag belongs inside the <head>
tag section of a page and is usually placed before the <meta name="keywords">
tag and the <meta name="description">
tag.
Example
The following is an example of a correctly formatted <title>
tag, with <meta name="description">
and <meta name="keywords">
tags in the <head>
tag section.
<head>
<title>Contact Proseware, Inc.</title>
<meta name="description">Contact information for Proseware, Inc., including addresses, phone numbers, and email</meta>
<meta name="keywords" content="Proseware,Proseware applications,Proseware utilities,Proseware tools,Proseware server tools"/>
</head>
See also
Concepts
Title guidelines for SEO
Search Engine Optimization
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