Identify the business value of AI in financial services with INSEAD

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The financial services industry is a complex setting for understanding the business value of AI.

Watch this video from Peter Zemsky, INSEAD’s Eli Lilly Chaired Professor of Strategy and Innovation, as he illustrates how strategic use of AI can help financial services institutions change market perception while providing additional value to customers and stakeholders.

In financial services, executing advanced digital transformation strategies necessitates building partnerships with organizations that hold key capabilities that enable banks and other financial services businesses to access expertise. Creating and leveraging these partnerships is vital for traditional financial services institutions that want to operate at the cutting edge of AI technology.

Let’s see how a born-in-the-cloud business, BioCatch, is leveraging data and machine learning to support higher levels of security for financial services organizations.