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Bing | Bing Webmaster Tools
A Microsoft service that provides website owners with tools to monitor, analyze, and optimize their site's performance in Bing search results.
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Based on the information you've provided, you're totally reasonable to feel confused. From a fellow user's perspective, I personally think this does not look like a crawl-blocking or sitemap problem. The tests you did suggest that the issue is likely occurring after crawling and indexing. The next thing I would review is whether the majority of the discovered URLs are actually counted as indexed in the coverage reports:
- Open Bing Webmaster Tools > go to Sitemaps
- Open the submitted sitemap > review the indexation details
- Look for any large number of URLs marked as excluded or low-quality.
Since Google is indexing the site normally and Bing can crawl it, another possible explanation is that Bing has not yet assigned enough trust or quality signals. This is especially worth considering if the domain is new, has limited backlinks, or/and most product pages contain manufacturer-supplied or highly similar content. Unfortunately, there is no setting in Webmaster Tools that can force Bing to serve pages in search results.
That said, you might not be the only one encountering this, as there have been a few reports as of recent on similar issues (e.g. Site Indexed in Bing Webmaster Tools but Not Appearing in Search Results - Microsoft Q&A). I think it would be reasonable to reach out to support team. They can review serving and indexing data that is not exposed through Webmaster Tools and is not available to community members on this forum:
- Visit Webmaster Support - Bing Webmaster Tools
- Click Raise support request and wait for the team to connect.
Note: If you encounter AI loop when requesting support, a community member has shared a workaround to get through it. By explicitly requesting a human engineer in the text, they were able to receive a genuine UCM ticket assigned to a Global Support Webmaster Engineer.
Based on everything you've shared, the results already suggest most the configurations are working correctly. I would focus on coverage reports and a Bing Webmaster support escalation as the most useful next steps.
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