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I spoke to Noelle Waugh from B & T today. It was the first time I had spoken to anyone from B & T.
The topic of the day was Silverlight. (I guess Noelle doesn't read blogs and hasn't seen the countless posts about this - Josh Gliddon sees some Silverlight, wow - everyone wants to talk to me again, Introducing Microsoft Silverlight, Out with WPFE in with Microsoft Silverlight. This has just been announced!, Silverlight - The next generation web experiences").
Noelle was coming from the angle of what Silverlight means for advertisers, interactive agencies, online content and digital advertising. It was such a perfect change to tell her all about ReMix (still places available - register now)
Some of the questions included:
- Can you talk me through how Silverlight could revolutionise online content and how it helps advertisers to extend what they do?
- Can you go into detail on how it differs from Flash in terms of delivering a rich experience?
- So developers can apply their existing skills?
- Is this the first time Microsoft has moved into this space?
- What are your views on the impact this will have on advertisers?
- So are you looking to expand the services available through Silverlight now?
- What do you expect the uptake and interest to be locally?
- Would you agree that Silverlight is a more advanced rich experience compared to Flash?
- How would you describe Silverlight?
These were good questions and I think I did an OK job at answering them all.
I also got to mention PopFly, since it's now 'out there'.
- All About Microsoft: "Microsoft Popfly: Yahoo Pipes for the rest of us"
- eWeek: "Microsoft Tool Lets the Masses Create Apps, Web Pages"
- Chris Pirillo: "Popfly: Microsoft Gets an A++"
- CNET: "Mashups without the code"
All in all, it was a nice little chat and I look forward to seeing the story come out.
Technorati tags: B&T, Silverlight, Popfly, auremix07, Mix07, Australia
[ Current Listening to : I'm Like A Lawyer With The Way by Fall Out Boy from Infinity On High ]
Comments
Anonymous
May 30, 2007
The comment has been removedAnonymous
May 30, 2007
cameron - what a revelation! i reckon you have all the makings of a fine journalistAnonymous
June 21, 2007
One of the things we will be showing at ReMIX is a preview of Discovery Channel Asia's "Never Miss TV"Anonymous
June 22, 2007
As stated in the blog of Frank Arrigo (responsible for all Technical Communities in Australia), One of