Hi Lauren Fox,Thank you for reaching out to us on Microsoft Q&A forum.
Outbound Marketing: Outbound marketing involves employing strategies to actively engage potential customers and promote products or services. This can be done through methods like outbound calling, email blasts, and targeted advertising campaigns, all managed within the Dynamics 365 platform to streamline marketing efforts and track their effectiveness.
Outbound marketing functionalities are often supported by tools and features designed to manage and automate various aspects of the marketing process, such as customer segmentation, campaign management, lead tracking, and performance analytics. These tools help organizations execute and monitor their outbound marketing efforts more efficiently, allowing them to target the right audience with the right message at the right time.
In Unit 2, within the "Versions" topic, there is a documentation link provided. Clicking on this link will lead to further information about outbound marketing, as illustrated in the screenshot provided below.
Regarding the social integration topics covered in Unit 4, specifically under "Social Media Accounts," a hyperlink is provided. Navigating to this link will provide guidance on configuring and authenticating social media accounts within the context of outbound marketing. Please find the reference screenshot.
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