Endorse your content

Power BI provides two ways you can endorse your valuable, high-quality content to increase its visibility: promotion and certification.

  • Promotion: Promotion is a way to highlight content you think is valuable and worthwhile for others to use. It encourages the collaborative use and spread of content within an organization.

    Any content owner, as well as any member with write permissions on the workspace where the content is located, can promote the content when they think it's good enough for sharing.

  • Certification: Certification means that the content meets the organization's quality standards and can be regarded as reliable, authoritative, and ready for use across the organization.

    Only authorized reviewers (defined by the Power BI administrator) can certify content. Content owners who wish to see their content certified and are not authorized to certify it themselves need to follow their organization's guidelines about getting their content certified.

Currently it is possible to endorse

  • Semantic models
  • Dataflows
  • Reports
  • Apps

If semantic model discoverability has been enabled in your organization, endorsed semantic models can be made discoverable. When a semantic model is discoverable, users who don't have access to it will be able to find it and request access. See Semantic model discoverability for more detail.

This article describes how to promote content, how to certify content if you're an authorized reviewer, and how to request certification if you're not.

See Endorsement: Promoting and certifying Power BI content to learn more about endorsement.

Promote content

To promote content, you must have write permissions the workspace where the content you want to promote is located.

Note

For the purposes of illustration, the endorsement dialog for semantic models is shown below. The dialogs for the other content types are almost identical, with the same radio button options.

  1. Go to the settings of the content you want to promote.

  2. Expand the endorsement section and select Promoted.

    If you are promoting a semantic model and see a Make discoverable checkbox, it means you can make it possible for users who don't have access to the semantic model to find it. See semantic model discovery for more detail.

    If you're promoting a semantic model, make sure the semantic model has an informative description. The description is important; it's what users see in the semantic model info tooltip in the semantic models hub and on the semantic model's details page. A description helps users quickly identify semantic models that might be useful for them. See Semantic model description for details about how to provide a semantic model description.

    Select Promoted and Apply

  3. Select Apply.

Certify content

Content certification is a big responsibility, and only authorized users can certify content. Other users can request content certification. This section describes how to certify content.

Note

For the purposes of illustration, the endorsement dialog for semantic models is shown below. The dialogs for the other content types are almost identical, with the same radio button options.

  1. Get write permissions on the workspace where the content you want to certify is located. You can request these permissions from the content owner or from anyone with admin permissions on the workspace.

  2. Carefully review the content and determine whether it meets your organization's certification standards.

  3. If you decide to certify the content, go to the workspace where it resides, and then open the settings of the content you want to certify.

  4. Expand the endorsement section and select Certified.

    If you are certifying a semantic model and see a Make discoverable checkbox, it means you can make it possible for users who don't have access to the semantic model to find it. See semantic model discovery for more detail.

    If you're certifying a semantic model, make sure the semantic model has an informative description. The description is important; it's what users see in the semantic model info tooltip in the semantic models hub and on the semantic model's details page. A description helps users quickly identify semantic models that might be useful for them. See Semantic model description for details about how to provide a semantic model description.

    Screen shot of certify content button.

  5. Select Apply.

Request content certification

If you would like to certify your content but are not authorized to do so, follow the steps below.

Note

For the purposes of illustration, the endorsement dialog for semantic models is shown below. The dialogs for the other content types are almost identical, with the same radio button options.

  1. Go to the workspace where the content you want to be certified is located, and then open the settings of that content.

  2. Expand the endorsement section. The Certified button is greyed out since you are not authorized to certify content. Click the link about how to get your content certified.

    Screenshot of how to request content link.

    Note

    If you clicked the link above but got redirected back to this note, it means that your Power BI admin has not made any information available. In this case, contact the Power BI admin directly.

How to get to content settings

The Endorsement dialog is accessed through the settings of the content you want to endorse. Follow the instructions below to get to the settings for each content type.

  • Semantic models: In list view, hover over the semantic model you want to endorse, click More options (...), and then choose Settings from the menu that appears.

  • Dataflows: In list view, hover over the dataflow you want to endorse, click More options (...), and then choose Settings from the menu that appears.

  • Reports: In list view, hover over the report you want to endorse, click More options (...), and then choose Settings from the menu that appears. Alternatively, if the report is open, choose File > Settings.

  • Apps: Go to the app workspace, click More options (...) on the menu bar, and choose Endorse this app.

    Screenshot of link to app settings.