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Setting deal creative criteria for your Programmatic Guaranteed selling line item (PG selling line item) allows you to override you network and publisher ad quality settings for your Programmatic Guaranteed deal (PG deal).
By default, PG selling line items use your network and publisher ad quality settings. Brands, creatives, and creative attributes that your ad quality settings aren't already banning are otherwise allowed.
Specify creative attributes allowed for your deal.
| Creative Attributes | Steps |
|---|---|
| Brand | - Click Edit. - Select brands to allow using these tabs: - Brand: Select brands to allow. - Ad Quality Settings: Follow or Ignore your established network/publisher ad quality settings for brands. |
| Creative Category | - Click Edit. - Select creative categories to allow using these tabs: - Category: Select creative categories to allow. - Ad Quality Settings: Follow or Ignore your established network/publisher ad quality settings for creative categories. |
| Language | - Click Edit. - Select languages to allow using these tabs: - Language: Select languages to allow. - Ad Quality Settings: Follow or Ignore your established network/publisher ad quality settings for languages. |
| Media Type | - Click Edit. - Select brands to allow using these tabs: - Media Type: Select media types, and their subtypes, to allow. - Media Subtype: Select media subtypes to allow. - If desired, click the checkbox to Allow deal to include private media types. When a media (sub)type is private, it means that it can only be purchased through deals. |
| Specific Creatives | - Click Edit. - To allow specific creatives, enter a comma-separated list of up to 100 creative IDs in the Approve text box. - Click Set. |
| Technical Attributes | - Follow or Ignore your established network/publisher ad quality settings for technical attributes. |
| Trust Level | - Click Edit. - Choose between the Default and Maximum trust levels: - Default: Match your creative trust levels with your current ad quality buyer trust settings (click the check box to include pending creatives). - Maximum: Allow all creatives. |