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Purchase marketplace offers

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Appropriate roles: Admin agent

Audience: CSP partners

As a partner in the Cloud Solution Provider (CSP) program, you can purchase solutions published by independent software vendors (otherwise known as marketplace offers) and resell them to your customers. Offering ISV solutions to your customers and bundling them with Microsoft products enables you to create unique solutions that serve your customers' individual business needs and helps you differentiate your business.

There are two types of offers:

  • License-based (or entitlement-based) subscriptions, which include Software-as-a-Service (SaaS) applications and Business Central offers.
  • Usage-based (or consumption-based) subscriptions, which include offers based on virtual machines, containers or Azure applications.

How to purchase license-based offers

To purchase a license-based subscription in Partner Center, follow these steps:

  1. Sign in to the Partner Center and select Customers.

  2. Select the customer you want to purchase the product for from the customer list.

  3. From the customer's Subscriptions page, select Add new.

  4. Select the Marketplace tab. The resulting list contains all eligible marketplace SaaS offers.

  5. Select the products/subscriptions you want to purchase for your customer.

    Some offers might not always be available. Possible reasons include:

    • The customer already has a subscription to that product and is only allowed one.
    • The customer's subscription might have been suspended. (In this case, you can reactivate the subscription rather than purchase a new one.)
    • The product/subscription might not be available in the customer's billing country or region.
    • The ISV publisher might have chosen not to make the offer available through the CSP program.
    • The ISV publisher might have made the offer exclusive to only certain CSP partners to purchase.
    • The product might not be purchasable through the Partner Center but is available for purchase through the marketplace in the Azure portal.

  6. For each product/subscription you want to add, enter the number of licenses (if necessary) and select Add to cart.

    Some products might prompt you to select an Azure plan. If your customer doesn't have an existing Azure plan, you can follow these instructions to purchase one: Purchase an Azure plan.

  7. When you're finished adding subscriptions, select Review to review your order.

  8. When you're ready to purchase, select Buy.

You can also use Partner Center APIs to purchase license-based subscriptions for your customers.

How to purchase usage-based offers

In contrast to license-based subscriptions, usage-based subscriptions can't be purchased through Partner Center, and must be purchased through the Azure portal. Follow these steps to purchase consumption-based products:

  1. Sign in to Partner Center and select Customers.
  2. Select the customer you want to purchase a product for from the customer list.
  3. On the Subscriptions page under the Azure tab, select Azure plans and subscriptions, and then select View all resources on Azure portal. Sign in with your CSP account. Doing so takes you to your customer's resources in the Azure Management portal.
  4. In the All resources view in the Azure Management portal, select Create from the left-hand menu.
  5. Select See more in Marketplace at the top of the products list.
  6. Filter by Publisher type: Partners to view only products published by ISVs.
  7. Select the product you want to purchase for your customer and follow the prompts to complete the transaction.

Usage-based products aren't available for purchase through Partner Center APIs at this time.

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