Why use SharePoint as a Development Platform?

This is a common question I get asked all the time when I visit a customer. Why should we look at developing on MOSS and use MOSS as platform. What about ASP.NET development if my organization has MOSS?

Jeremy Thake has written a fantastic article (a series of articles) why use SharePoint as a developer platform that contains lots of good information.

https://sharepointmagazine.net/technical/development/leveraging-the-sharepoint-platform-part-5-why-use-sharepoint-as-a-development-platform

well-done Jeremy!!!