Customize what data shows in the table

You can customize the performance data you see in the table by adjusting columns and applying filters, making campaign maintenance faster and easier. Your saved filters will show as customizable modules on the Home tab so you have easy access to your most important data.

Note

To view the Campaign ID for your campaign (the unique number that Microsoft Advertising uses to identify your campaign), see Add and remove columns below. Once you add the Campaign ID column in your Campaigns page, you'll be able to check which ID your campaign is assocaited with by reviewing the column.

Apply a global filter

1. From the navigation menu on the left, select Campaigns.
2. Select Add filter.
3. Choose the condition of your filter in the drop-down menu.

Apply and save table filters

1. From the collapsible menu on the left, select All campaigns.

2. From the page menu, select the page you want to apply filters to. For example, Campaigns, Ad groups, or Keywords.

3. Select Add filter and then choose the condition of your filter in the drop-down menu. The options are: contains, does not contain, begins with, end with, equals, and does not equal.

4. Select Apply. A description of your filter will appear above the table, and the table’s data will update to match your filter.

5. To return to an unfiltered view of your table, select Reset.

6. To close the filter editing panel, select the X.

7. (Optional) To save the filter you’ve created for later use, select Save, enter your filter name, and select Save.

8. (Optional) To apply a saved filter:

   • From the collapsible menu on the left, select All campaigns.
   • From the page menu, select the page you want to apply saved filters to. For example, Campaigns, Ad groups, or Keywords.
   • Select Add filter and under Saved filters choose the saved filter you would like to apply.

Add and remove columns

1. From the navigation menu on the left, hover over Campaigns and select Campaigns.
2. Select the page you want to add or remove columns to. For example, Campaigns, Ad groups, or Keywords.
3. Select Columns and then Modify columns.
4. Under Modify columns, select each category and then add or remove columns. You can select from predefined columns or create custom columns. For instance, if you want to add the Campaign ID column in the Campaigns page, select the Attributes category and then select Add next to Campaign ID.
5. Under Selected columns, drag and drop the columns to put them in the order you want. Then select Apply.

Save columns and apply later

1. From the collapsible menu on the left, select All campaigns.
2. From the page menu, select the page you want to apply saved columns to. For example, Campaigns, Ad groups, or Keywords.
3. Select Columns and then Modify columns.
4. Under Modify columns, select each category and then add or remove columns.
5. Select the Save this set of columns checkbox.
6. Enter a name and then select Apply.
7. From the page menu, select the page you want apply your saved columns to. For example, Campaigns, Ad groups, or Keywords.
8. Select Columns and then under Apply select the column set you want to apply.