Well, I wouldn't advise going to their site to get rid of their cookie. I wouldn't be going there again, but that's just me.
I hadn't really checked into it much, but this is what I found for removal instr... in case anyone's getting those popups, redirects, etc.
Technically, the ad supported software is not a virus, but it generates a huge number of advertising, hindering or completely blocking the work in the browser. It may install other unknown and unwanted software without your permission, force you to visit malicious sites. Moreover, with the ad supported software, a browser hijacker can be additionally installed on to your PC, that will replace your start page with an unwanted site.
How to remove b.scorecardresearch.com (Chrome, Firefox, IE, Edge