Processes in Microsoft 365 for setting up Office apps, redeeming product keys, and activating licenses.
Refrence: http://office.microsoft.com/en-us/publisher/HA011587451033.aspx
This describes two methods, both of which require the ability to insert code fragments. If you are editing a web publication created in a previous version of Publisher then you will have the HTML code fragment feature under the Web tab. If you creating a new publication in Publisher 2010, you won't have a web tab and you won't be able to insert the code. Another casualty of MS deprecating the web building capability of Publisher: Reference: Web functionality Pub 2010:
http://office.microsoft.com/en-us/publisher-help/web-functionality-HA101877287.aspx
DavidF