@Yannick Vachon , Adding more info:
From the DNS configuration UI for your custom domain and follow the instructions at https://aka.ms/appservicecustomdns to configure a CNAME record for the hostname "www" and point it your web app's default domain name.
Kindly see the document 'configure-ssl-certificate' for more details.
App Service Managed Certificate (Preview) - It's a private certificate just to secure your www custom domain or any non-naked domain in App Service.
Kindly see the different between App Service Certificate and App Service Managed Certificate (here).
Hope this helps with some pointers. If you have further questions, please do share more details we will be more than happy to assist you.