Hi John,
Not sure if you already have a solution but I was having the same issue and found a post on Server Fault that had the answer.
All credit goes to joat
The original post is on Server Fault.
Here is the URL. Upgrade windows server 2016 to 2019 , Evaluation ISO is not prompt for a license key during the installation - Server Fault
“Winning Response” by joat
I had the same issue and I resolved it by mounting the ISO and changing the edition.
After copying the ISO files to a folder I ran the following:
dism /mount-wim /wimfile:c:\ISO\sources\install.wim /mountdir:c:\mount /index:2
dism /image:c:\mount /get-currentedition
dism /image:c:\mount /get-targeteditions
dism /image:c:\mount /set-edition:ServerStandard
dism /unmount-wim /mountdir:c:\mount /commit
Then I ran the setup file and it still listed eval under the options, but then it allowed me to choose to keep my files.
Commands 1, 4 and 5 took several minutes to complete.
Also, the directory (c:\mount in the example) needs to exist. dism won’t create it.
If you want to verify, run dism /image:c:\mount /get-currentedition again before running the last command.
To make an ISO I used Imgburn but you should be able to do it with just about any (quality) disc burning software.
This worked like a charm for me. Hope it helps you too.