Processes in Microsoft 365 for setting up Office apps, redeeming product keys, and activating licenses.
On that page, under Details, it says:
Supported Operating System
Windows 7, Windows Server 2003, Windows Server 2008, Windows Server 2008 R2, Windows Vista, Windows XP
This package will not install on a system on which any version of Microsoft Outlook or Microsoft Exchange Server 2003 or earlier is installed.
So that probably explains the behavior you are seeing.