Azure App Service is a service used to create and deploy scalable, mission-critical web apps.
Hi @Amit
Thank you for posting your question on Microsoft Q&A.
This error occurs during Azure App Service deployment setup (Source Control / CI/CD) and is related to Azure DevOps identity mapping, not to your application code. Azure App Service internally attempts to create an Azure DevOps webhook, and when the associated user identity cannot be resolved, Azure DevOps returns a 409 (Conflict – identity not found) error. This behavior is expected and does not indicate a service outage.
This issue commonly occurs when:
- The Azure DevOps organization owner has changed
- The original Microsoft account (for example, @live.com) was removed
- The repository belongs to a different Entra ID (Azure AD) tenant
- The existing deployment connection has become stale or corrupted
As a next step, please try manual deployment using Local Git, ZIP Deploy, or deployment directly from Visual Studio to help determine whether the issue is specific to the Azure DevOps CI/CD integration.
Please feel free to post back if you need any further assistance or clarification.