[Workplace analytics] Can meeting titles be variales?

Question

I am wondering if I can use meeting titles entered into the Outlook calendar as one of the data inputs to workplace analytics.

Let's say our sales team has the rule to put a customer's name in front of all external meeting titles.
(e.g. "[X manufacturing] weekly call with Mr. Smith")
Using workplace analytics, can we analyze things like the following?

• # meetings a sales personnel has conducted with a customer from a particular company
• percentage of time spent for each customer company (e.g. 20% for X manufacturing, 30% for Y corp, etc. )

Thank you!