Hi @Sandeep Singh ,
Welcome to Microsoft Q&A forum and posting your question using the tag” office-outlook-itpro” which mainly focus on general issues about Outlook desktop client, and we do know little about URL Encoding.
From your description, do you want to create an Add to calendar link in an email message?
As far as I know, from Outlook iteself, you can create an event then forword it as icalendar, now the .ice file will be an attachment in message.
More information in this sofficial document for your reference: Create an Add to calendar link in an email message
Hope this can help you!
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