Herding cats at Microsoft
I work for the United Nations apparently. I work in the Developer & Platform Evangelism group at Microsoft, or DPE (or D&PE if you are in the US) and people have a uniform response internally and externally - "Eh?".
This article on C|net news explains what the organistion does:
"The evangelism organization was conceived to get people to adopt technology when it doesn't necessarily seem rational, when there are no tools or documentation. Evangelism can help envision the possibilities. My role is to look at up and coming technology in the product groups and piece together an end-to-end story for developers and create a call to action,"
It reminded of a great talk given by a friend of mine who works for Ubuntu as their Community manager, Jono Bacon:
It's a very entertaining set of talks but also quite nice to see the parallels between the two types of organisation.