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Reactive has posted an interesting report on Web 2.0 for the Travel and Tourism Industry . Tim just sent me a copy that I'm checking out and it looks very cool. I'm also keen to explore to what extend UK companies are using the technology and my guess is few and far between.
Here's what they cover:
- Blogging (Starwood, Eurostar and STA Travel)
- Podcasting (Lonely Planet, Orbitz, Virgin Atlantic, The Independent and Heartbeat guides)
- Social networking and user generated content (TripAdvisor, Yahoo, Contiki and Sheraton)
- Online video (YouTube, Travelistic and MGM Grand Las Vegas)
- RSS (Expedia, STA Travel, Virgin Holidays, Orbitz, and Conde Nast)
- Tagging (del.icio.us, Flickr and Travbuddy)
- Mash-ups and Open API’s (Locale, Virtual Tourism, Blogabond, 43 Places and TripAdvisor)
- Wikis (Wikitravel, World66 and TripAdvisor)
- AJAX (Kayak, Sidestep, Farecast and Google Maps)
I think there is room for one of these for the real estate industry too. Anyone seen one?