Azure for Retail
We are at an inflection point unlike any other that we've seen before. Retail is being reimagined. The challenges are real. Intense industry disruption, changing consumer expectations, and the need for differentiation to stay relevant. But the opportunities are endless.
Microsoft enables retail organizations to transform their business and deliver extraordinary customer service using an intelligent, trusted, and secure cloud platform.
Microsoft Azure offers a wide range of products and services, all with the speed and scale of the cloud. Our databases and storage services make it possible to connect and combine data silos. This combination enables the creation of a digital feedback loop. Digital signals in this loop, such as customer demand, commerce, payments, and distribution, can be captured across the retail value chain. The data can then be connected and synthesized to drive improved business outcomes.
We also have advanced analytics and AI solutions that help retailers gain actionable intelligence and develop intelligent applications. We have a leading position in key twenty-first century technologies like Internet of Things (IoT), blockchain, and mixed reality. For developers, we have a comprehensive set of tools. These tools can be used with any platform or language to build and manage cloud applications.
We aren't limited to the public cloud either. We provide unique hybrid capabilities that give you the flexibility to innovate in any environment. Microsoft is unique in offering cloud services delivered at the edge or on-premises. This edge computing environment is valuable for retail organizations. These organizations need both modern services and the resiliency on-site computing offers environments. For example, stores and distribution centers that operate around the clock. Security, privacy, compliance, and manageability are key differentiators across our portfolio.
There are several providers with exciting capabilities in the retail cloud space. However, most of them offer only a subset of what's required to achieve true transformation. Their business models are often rooted in revenue derived from either advertising or commerce. Meaning that to some degree, they're competing with retailers.
Microsoft is the only cloud provider to offer all the capabilities that retailers need for modernization. Our business model is about contribution, not competition. Our success is contingent upon our customers' success. We draw on the experiences from our own digital transformation to help customers reach the best possible outcomes with their own transformation.
Why Azure?
Microsoft Azure is an intelligent, trusted, and secure cloud platform that lets retailers transform their business and deliver great customer service. Although there are many providers in the cloud space for retail, choosing Microsoft offers retailers key advantages.
Be future-ready
Continuous innovation from Microsoft supports retailers' development efforts today and enables their product visions for tomorrow.
Build on your terms
With a commitment to open-source approaches and support for all languages and frameworks, Microsoft enables retailers to build how they want and deploy where they want.
Seamless hybrid operation
Whether on-premises, in the cloud, or at the edge, Microsoft meets retailers where they are. Azure enables businesses to integrate and manage their environments with tools and services designed for hybrid cloud.
Trust your cloud
Get comprehensive security backed by a team of experts and proactive compliance trusted by enterprises, governments, and startups.
The next step for each retailer depends on where they're at today in their cloud adoption scenario. Microsoft offers documentation, implementation guidance, best practices, and tools. These resources are all designed to accelerate cloud adoption for businesses, no matter what level their cloud maturity is at.
Next steps
Understand how to align various stakeholders and teams for increased success during cloud adoption. To learn more, see Organizational alignment for retail.
The following articles can guide your cloud adoption journey and help you succeed in the cloud adoption scenario.