Datassential MCP (Preview)

Food and beverage menu, consumer, operator, social, and research data.

This connector is available in the following products and regions:

Service Class Regions
Copilot Studio Premium All Power Automate regions except the following:
     -   US Government (GCC)
     -   US Government (GCC High)
     -   China Cloud operated by 21Vianet
     -   US Department of Defense (DoD)
Logic Apps Standard All Logic Apps regions except the following:
     -   Azure Government regions
     -   Azure China regions
     -   US Department of Defense (DoD)
Power Apps Premium All Power Apps regions except the following:
     -   US Government (GCC)
     -   US Government (GCC High)
     -   China Cloud operated by 21Vianet
     -   US Department of Defense (DoD)
Power Automate Premium All Power Automate regions except the following:
     -   US Government (GCC)
     -   US Government (GCC High)
     -   China Cloud operated by 21Vianet
     -   US Department of Defense (DoD)
Contact
Name Datassential
URL https://datassential.com/
Email support@datassential.com
Connector Metadata
Publisher Datassential
Website https://datassential.com/
Privacy Policy https://datassential.com/privacy-policy/
Categories AI;Data

Datassential

Datassential is the food and beverage industry's source of market intelligence. The Datassential MCP server gives agents in Microsoft Copilot Studio, Microsoft 365 Copilot, and Azure AI Foundry natural-language access to Datassential's menu, consumer, operator, social, and research data.

Publisher: Datassential

Prerequisites

  • A Datassential account. Sign-in uses your Datassential credentials.
  • Your company's Datassential subscription controls which tools you can use. Tools for products your company doesn't subscribe to aren't available.

Supported operations

Each tool takes one input, query: a question in natural language. Each tool returns an answer grounded in Datassential data.

Restaurant menu data: menu penetration (the share of restaurants that offer an item or ingredient), growth and CAGR, and pricing, broken down by segment and daypart.

Example: "What % of menus have avocado toast?"

consumer_agent

Consumer survey data: love/hate rankings, awareness, trial, and growth scores, with splits by demographic.

Example: "What do Gen Z love for breakfast?"

reportpro_agent

Datassential industry reports: market sizing, competitive intelligence, category deep-dives, and forecasts. Returns a markdown answer that cites the source report (title, date, and page) for each claim.

Example: "Summarize recent Gen Z dining research."

operator_agent

Foodservice operator data: find restaurants and chains by segment, cuisine, and location, or get counts and breakdowns.

Example: "How many quick-service restaurants are open in TX?"

social_agent

Social-listening data: mentions, engagement, sentiment, co-mentions, and trends for foods, flavors, brands, and chains.

Example: "What are people saying about oat milk?"

Choosing a tool

Question type Tool
Menu presence, pricing, or restaurant adoption menutrends_agent
Consumer sentiment, preference rankings, or demographic splits consumer_agent
Market research, industry analysis, forecasts reportpro_agent
Finding or counting restaurants and chains operator_agent
Social media mentions, sentiment, or trending topics social_agent

For questions that span products, call more than one tool and combine the answers.

Obtaining credentials

Sign in with your Datassential account when prompted. If you don't have an account, or your company needs access to more products, contact Datassential at https://datassential.com/contact-us/.

Known issues and limitations

  • Tools cover only the Datassential products your company subscribes to. If a tool is missing or returns an access-denied message, your subscription doesn't include that product.
  • Access-denied and rate-limit responses come back as a normal tool result with an explanatory message, not as a protocol error.
  • Each tool call runs an agent over Datassential data, so it can take several seconds to respond. Research (reportpro_agent) questions usually take the longest.

Support

Actions

Datassential MCP

Food and beverage menu, consumer, operator, social, and research data.

Datassential MCP

Operation ID:
InvokeMCP

Food and beverage menu, consumer, operator, social, and research data.