Spam checker

Important

This content is archived and is not being updated. For the latest documentation, see Microsoft Dynamics 365 product documentation. For the latest release plans, see Dynamics 365 and Microsoft Power Platform release plans.

Enabled for Public preview Early access General availability
End users by admins, makers, or analysts - - This feature is released. Apr 1, 2020

Business value

Spam checker allows marketers to maximize customer engagement with their emails by providing an AI-based assessment of the email content (a spam score) and suggesting ways to minimize the spam score.

Feature details

Today, marketers don't know if their email campaigns will land in a customer’s inbox or be flagged as spam. The new spam checker feature in Dynamics 365 Marketing enables marketers to diagnose and mitigate any issues with email content that could potentially cause it to be flagged as spam. The spam checker feature also provides prescriptive guidance on what can be fixed. With this feature, marketers can confidently create emails and use them for campaigns, while maximizing the chance that emails will land in their customers’ inboxes.

Spam checker enables you to:

  • Assess spam risk: Determine how likely it is for an email to be caught by spam filters through a risk assessment score of high, medium, or low.
  • Get recommendations: View what changes need to be made to improve the spam score and increase the chance for your email to land in your recipient’s inbox.

Spam score showing medium risk

See also

Check the spam risk of your email content (docs)