Participant attendance-based communication for online events powered by Microsoft Teams


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Enabled for Public preview Early access General availability
Admins, makers, marketers, or analysts, automatically - - May 1, 2021

Business value

For marketers who use online events to engage with customers, generate new leads, and create opportunities, attendance-based communications are of significant value. Knowing registration and event check-in information allows marketers to follow up with participants who attended a webinar and provides an opportunity to close the loop.

Feature details

  • Track attendee registrations and check-ins for Microsoft Teams-hosted webinar events.
  • Create segments, powered by Teams registration and check-in information, to share event summaries and recordings.
  • Use check-in information segments to gather attendee feedback to better understand what kind of webinars attendees would like see in the future.

Segmentation to specifically follow up with attendees