Use natural language to create segments in real-time marketing

Important

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Admins, makers, marketers, or analysts, automatically Oct 24, 2022 - -

Business value

Segment creation has always been challenging. It requires extensive knowledge of the complex data structures defined by your business. Now, instead of selecting specific data tables manually, you can use natural language to create segments in real-time marketing by simply describing the segment definition in plain English.

This flexible experience lets you add the results query onto the segment builder at any level of the query logic, either as a new group or as an additional condition in your existing logic. You can improve the natural language engine by giving thumbs up or down feedback so that it can help you achieve even more accurate results in the future.

Feature details

  • Use natural language in your segment description to create segments.
  • Easily add natural language results to your segment builder as a new group or a new condition in an existing group.
  • Quickly give feedback to the natural language engine using thumb up or down buttons.

See also

Use natural language to create segments (docs)