Increase engagement using alphanumeric SMS senders

Enabled for Public preview Early access General availability
Admins, makers, marketers, or analysts, automatically - - Oct 16, 2023

Business value

With alphanumeric senders, you can now send one-way text messages to your customers using a custom string of letters or numbers, making it easier for customers to recognize that messages are from a trusted source. By using your brand or company name, you gain brand awareness, increase trust, and, ultimately, boost the overall effectiveness of your SMS marketing efforts.

Feature details

  • Include names as SMS senders for transactional and commercial SMS messages.
  • Direct customers to your preference page to opt out of SMS messages.

Improve your brand recognition using alphanumeric SMS senders

See also

Create outbound text messages (docs)