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Organic Posts

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Warning

Deprecation Notice
The Marketing Version 202310 (Marketing October 2023) and earlier versions (excluding 202306 and 202307) have been sunset. Additionally, the unversioned APIs will be sunset soon. We recommend that you migrate to the versioned APIs as well as migrate to the new Content and Community Management APIs to avoid disruptions. See the Migration page for more details. If you haven’t yet migrated and have questions, submit a request on the LinkedIn Developer Support Portal.

The Posts API offers an easy method for creating organic posts. For posts that include images or videos, you'll need to upload the media asset first to retrieve an Image or Video URN, which is then used to create the UGC post. Refer to the Images and Videos API for detailed instructions on uploading media files.

Permissions

Permission Description
w_organization_social Post, comment and like posts on behalf of an organization. Restricted to organizations in which the authenticated member has one of the following company page roles:
  • ADMINISTRATOR
  • DIRECT_SPONSORED_CONTENT_POSTER
  • CONTENT_ADMIN
    		•
    r_organization_social Retrieve organizations' posts, comments, and likes. Restricted to organizations in which the authenticated member has one of the following company page roles:
  • ADMINISTRATOR
  • DIRECT_SPONSORED_CONTENT_POSTER
    		•
    w_member_social Post, comment and like posts on behalf of an authenticated member.
    r_member_social (Restricted) Retrieve posts, comments, and likes on behalf of an authenticated member. This is a private permission.

    The Posts API allows you create several different types of organic post content.

    Create Organic Posts

    1. To create an organic post, follow these steps.

    Create Targeted Organic Posts

    1. To create a targeted organic post, follow these steps.

    Create Dark Posts

    1. To create a dark post, follow these steps.