WEB1026 - The <meta name="description"> tag should be declared only once in a page

A <meta name="description"> tag should occur only once in a page.

Explanation

If there is more than one <meta name="description"> tag inside the <head> tag section of a page, a search engine may arbitrarily decide which one is the most relevant in the search engine results. This reduces the page relevancy for a keyword search and lowers the search-engine ranking of the page.

Details

If there is more than one <meta name="description"> tag inside the <head> tag section of a page, the site developer loses some degree of control over what the page should be targeted for in search-engine results.

Example

The following is an example of correctly formatted <meta name="description"> and <meta name="keywords"> tags.

<head>
    <title>Contact Proseware, Inc.</title>
    <meta name="description" content="Contact information for Proseware, Inc., including addresses, phone numbers, and email"/>
    <meta name="keywords" content="Proseware,Proseware applications,Proseware utilities,Proseware tools,Proseware server tools"/>
</head>

See also

Concepts

Description guidelines for SEO
SEO concepts
Search Engine Optimization

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