Simulation - Create a customer journey
In the previous unit, you completed a step-by-step lab exercise to build and use a lead nurturing template. Now it's your turn to apply what you've learned independently. In this exercise, you're presented with a scenario and a set of objectives—it's up to you to determine the steps needed to accomplish them.
Scenario
Your organization wants to create a lead nurturing journey in Dynamics 365 Customer Insights - Journeys that guides new leads through a sequence of touchpoints, applies branching logic based on engagement, and prepares the journey for publishing. Using your knowledge from the previous lab and the concepts covered in this module, complete the following objectives:
- Create a lead nurturing journey
- Review the journey entry and initial flow
- Configure the engagement paths
- Validate and publish the journey
Note
This exercise is a lab simulation. It presents the scenario in a simulated Dynamics 365 environment. Some features might behave differently than in a live environment, but the core concepts remain the same.
Lab simulation
Select the following link to open the lab simulation. When you're done, return to this page to continue.
Try it: Create a lead nurturing journey in Dynamics 365 Customer Insights
By completing this exercise, you reinforce the end-to-end process of setting up a lead nurturing journey and build confidence in identifying the right steps on your own.