Manage intelligent recommendations in Dynamics 365 Commerce
Microsoft Dynamics 365 Commerce can be used to show recommendations on the e-Commerce website and point of sale (POS) device. Recommendations are items that a customer might be interested in. The recommendations are based on the purchase trends of other customers in online and brick-and-mortar stores.
Prerequisites
- General knowledge of Dynamics 365 Commerce
- Basic knowledge of retail processes
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Modules in this learning path
Product recommendations is a customer shopping feature in Dynamics 365 Commerce. The recommendations are based on the purchase trends of other customers in online and brick-and-mortar stores. Purchase trends are analyzed by using artificial intelligence and machine learning, which help Commerce provide different types of relevant product recommendations.
Intelligent Recommendations is a codeless, AI/machine learning solution for providing informed and relevant recommendations to your customers. To get your recommendations prepared, you need to set up the data and ingestion process. This module explains the process from getting data to forming recommendations.
When the data flow is set up and recommendations have been enabled, Intelligent Recommendations use an AI/machine learning service to process and model the data according to your specific business needs. Due to the extensible nature of the Intelligent Recommendations service architecture, you can have various recommendation models for your different business needs.