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You can buy Microsoft Outlook.com inventory on the Microsoft Advertising Platform.
Inventory overview
Outlook.com combines the best of Outlook and Hotmail to offer a clutter-free environment for communicating with family, friends, and colleagues. Outlook.com focuses on four key points for advertisers:
- Consumer Focus: Designed with both the consumers and advertisers in mind
- Advertiser Exclusivity: There's only one advertiser per page (allowlist helps to ensure exclusivity)
- High Relevance: Active (100% logged in) users provide a large pool of targeting options, which helps increase ROI
- Simple, yet visual: Simple creatives deliver imagery that stands out against a clean environment
Note
Packages bundled with Microsoft user data are available through the packages marketplace. For more information, see Buy Microsoft Deals.
Availability and volume
- Over 400 million active email accounts
- 38 markets globally
- 9.8 billion monthly global display impressions (over 1.4 billion in US)
Formats and specifications
The recommended minimum creative dimensions are 160px x 600px.
Publisher | 160x600 | 728x90 | 300x50 | 300x600 |
---|---|---|---|---|
Outlook | X |
Note
SSL creative required.
Instructions for targeting
For information on general inventory targeting, see Buy Microsoft Inventory and Domain Targeting.
To target Outlook.com inventory,
- On the Specific Domains tab, select Include.
- Enter Outlook.com.
- Select Add Domains to add it to the included domains list.
- Select Add.
For instructions on how to target the Outlook app, see Buy Microsoft Windows App Inventory.
Important
For more information on how to add a Microsoft Outlook versatile creative, see Add a Microsoft Outlook versatile creative.
More questions?
If you have any further questions about buying Outlook.com inventory, please contact your Microsoft Advertising account representative.