Edit

Share via


Query string feed

Important

This feed has been deprecated as of January 2022.

The Query String Feed provides data about the query strings that come in on your managed publishers' impressions. It contains one row for each sold impression that passes in a query string in the correct format. For more information on the required query string format, see the Query String Formatting Requirements section below.

Note

You must be specially enabled to log query strings and receive this feed. This is true even if you already get a Standard Feed. For more information contact your Xandr representative.

The Xandr internal name for this feed is custom_data_feed.

Query string formatting requirements

  • Only the contents of the custom_pub_data querystring parameter will be logged. Other querystring data outside of the custom_pub_data parameter will not be logged.
  • The contents of custom_pub_data should be 70 characters or less (after that it is truncated).
  • It is permissible to pass more than 70 characters, but only the first 70 will be logged.
  • The characters newline ("\n"), tab ("\t"), and backslash ("\") are not allowed. Otherwise, all characters that can be displayed by the standard C library function isprint are allowed. For more information, see the ISPRINT(3) Manual Page.

Sequence

The columns below are listed in the same order in which they appear in the log-level feed file (top to bottom here, left to right in the file).

Columns

Note

Microsoft Advertising may need to remove values for certain log level data (LLD) fields in order to comply with current data sharing restrictions.

Column Index Column Name Type Description
01 date_time UNIX Epoch time The time the impression was served (e.g., 1526057561 which would need to be translated to Friday, May 11, 2018 4:52:41 PM (UTC)).
02 auction_id_64 bigint (64 bit) Xandr's unique auction identifier.
03 seller_member_id int (32 bit) The member ID of the seller.
04 querystring string The custom_pub_data parameter from the query string of the impression.