Microsoft Monetize - Onboarding your audience data

There are three ways to onboard your audience data:

  • Client-Side Segmentation: Allows you to build audience segments by placing client-side segment pixels on websites or creatives for simple audience targeting strategies.

  • Batch Server-Side Segmentation: Allows you to batch your users together and add them to segments in bulk, via the API.

  • Streaming Server-Side Segmentation: This method associates individual users to segments in close to real-time, via the API.


    At the moment, this feature is only available to a small group of Alpha testers. It will be released more widely over the course of the next several months.