To Gizmodo
It's just a matter of time before "gizmodo" becomes a verb.
gizmodo (verb)
Etymology: modern English (colloquial), from Gizmo (ref: "Gremlins", comics) and Moto ("Hello Moto")
1. a. To treat a reader or customer with condescension or disdain 1. b. To underestimate the intellect of a reader or customer
2. To execute a poor marketing campaign using social media (see entry for social media)
3. See list: Things fanboys want to believe