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Managing Discounts

For the latest version of Commerce Server 2007 Help, see the Microsoft Web site.

Discounts are a significant part of an online merchandising system. You can use discounts to introduce new products, retain existing customers, or increase market share. Marketing managers create discounts to promote specific products to increase customer sales. Marketing managers run promotions, such as a spring sale to move inventory that is not selling. You can apply discounts to any item in your catalog. You can apply a discount against a whole order (an order-level discount), or against specific items in the order (an item-level discount). You use the Commerce Server Marketing Manager to create and manage discounts.

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