Describe the capabilities of Microsoft 365 Copilot in the Dynamics 365 customer engagement apps
Artificial intelligence (AI) is changing how companies do business. Not only can it provide organizations with important insights, but it also helps streamline how individuals do their work. Microsoft’s Copilot uses AI to allow individuals to communicate their needs using natural language and provides them with relevant assistance based on the details they provide.
Copilot can be used throughout Dynamics 365 customer engagement applications. Copilot can help users easily retrieve information about their customers, and streamline things such as data entry and task completion.
Microsoft 365 Copilot for Sales
Copilot for Sales is an AI assistant designed for sellers to maximize productivity and close more deals. It brings next-generation AI and sales insights from their CRM platform into the Microsoft 365 productivity tools that they use daily like Microsoft Outlook, Microsoft Teams, and Microsoft Word.
Sellers can work more efficiently and improve customer experiences with email assistance, personalized sales content creation, AI-generated insights, and recommendations for next steps. Sales managers can empower their teams with AI-powered manager insights and collaboration tools. Copilot for Sales can also be customized according to your business needs. Copilot for Sales integrates seamlessly with Microsoft Dynamics 365 Sales and Salesforce Sales Cloud, and can be configured to connect to other sales solutions.
Copilot in Dynamics 365 Sales capabilities
Copilot is an AI assistant in Dynamics 365 Sales that helps sales teams be more productive and efficient in their daily work. It has a chat interface that sellers can use to get a quick summary of their opportunity and lead records, catch up on recent changes to their records, prepare for meetings, and read the latest news about their accounts. Sellers can chat with Copilot in natural language or use predefined prompts to get the information they need.
Record summarization
The Copilot in Dynamics 365 Sales record summarization feature provides a quick summary of your opportunity and lead records. Summaries are generated from the fields in the default opportunity or lead view. As users start typing the opportunity or lead name after the @ symbol, Copilot suggests records that match your search. Select the record for which you want a summary.
The following screenshot is an example of an opportunity summary generated by Sales Copilot:
Email assistance
Copilot is also used to help compose professional-looking emails, responding to emails, and get email follow-up reminders. Copilot uses natural language processing (NLP) algorithms to help create emails messages. You simply describe the email you want to create to Copilot, and it generates a draft email. The draft can be edited as needed before sending to a customer.
Copilot in Dynamics 365 Customer Service capabilities
In support scenarios, the faster that you can identify appropriate information about a case, the easier it can be to resolve the customer’s issue. Copilot in Dynamics 365 Customer Service helps organizations more effectively summarize data.
There are two primary elements related to summarization:
Summarize cases: Copilot case summaries help support agents quickly understand the context of a case and resolve customer issues more efficiently. The case summary includes key information such as the case title, customer, subject, product, priority, case type, and description.
Summarize conversations: Copilot conversation summaries provide context and relay the steps that you've already taken to solve the issue. You can summarize chat and transcribed voice conversations.
The image shows an example of a case summary that was created.
Microsoft 365 Copilot for Service
For many organizations, their service centers utilize multiple applications and data sources to provide support to their customers. Copilot for Service is a standalone product that provides them with the ability to connect all their data including CRM, contact center systems, and other sources to fuel AP-powered conversations without needing to replace their existing solution.
Out-of-the-box integrations with services such as Salesforce, ServiceNow, and Zendesk not only let you leverage that information in generative answers, but you can also deploy the tool applications that your agents are using every day.
Copilot in Dynamics 365 Field Service capabilities
The initial release of Copilot in Dynamics 365 Field Service focuses on simplifying work order creation. Organizations that use the Dynamics 365 Field Service app for Outlook can easily create work orders directly from incoming emails. Copilot considers information in the email such as who it is from and what the customer is requesting. Copilot configures Field Service data and populates a suggestion for the field service work order record. Users can either accept the suggestion and create a work order, or they can modify the data and then create a work order. Either way, Copilot suggestions can reduce the amount of time that it takes to enter work orders in the system.
Copilot in Dynamics 365 Customer Insights – Journeys
In Dynamics 365 Customer Insights, Copilot can, for instance, help create customer journeys. An organization might want to create a welcome journey for people that recently joined your organization’s loyalty program. With Copilot journeys, you can describe the journey that you want to create or select from different examples. Copilot processes the prompt and responds with a journey suggestion that includes the automatically detected segment and each subsequent step clearly.
