Managing Your Profiles

Profiles let you track user activity on your retail Web site. You can analyze and take advantage of the profile data to create more effective marketing campaigns and increase sales.

In This Section

• About the Profiles Schema Manager

• What Are the Profile Definition Keys?

• How to Display a Custom Profile Property in the Customer and Orders Manager

• How to Make a New Profile Definition Visible in the Customer and Orders Manager

• Profiles Concepts and Tasks

• How to Use the Profiles Schema Manager

• Profiles System Tools