ActionAdExtensionActionType Value Set - Campaign Management

Defines the possible options for action text that can be displayed in an action ad extension.

The displayed action text will vary depending on the Language that you define in your ActionAdExtension. For example if you choose ActNow from the values below, and set the action ad extension Language to German, the displayed action text is Jetzt handeln. For details about display action text per language see Action Text for Action Ad Extensions.

Syntax

<xs:simpleType name="ActionAdExtensionActionType" xmlns:xs="http://www.w3.org/2001/XMLSchema">
  <xs:restriction base="xs:string">
    <xs:enumeration value="Unknown" />
    <xs:enumeration value="ActNow" />
    <xs:enumeration value="ApplyNow" />
    <xs:enumeration value="BetNow" />
    <xs:enumeration value="BidNow" />
    <xs:enumeration value="BookACar" />
    <xs:enumeration value="BookHotel" />
    <xs:enumeration value="BookNow" />
    <xs:enumeration value="Browse" />
    <xs:enumeration value="BuyNow" />
    <xs:enumeration value="ChatNow" />
    <xs:enumeration value="Compare" />
    <xs:enumeration value="ContactUs" />
    <xs:enumeration value="Coupon" />
    <xs:enumeration value="Donate" />
    <xs:enumeration value="Download" />
    <xs:enumeration value="EmailNow" />
    <xs:enumeration value="EnrollNow" />
    <xs:enumeration value="Explore" />
    <xs:enumeration value="FileNow" />
    <xs:enumeration value="FindJob" />
    <xs:enumeration value="FreePlay" />
    <xs:enumeration value="FreeQuote" />
    <xs:enumeration value="FreeTrial" />
    <xs:enumeration value="GetDeals" />
    <xs:enumeration value="GetOffer" />
    <xs:enumeration value="GetQuote" />
    <xs:enumeration value="JoinNow" />
    <xs:enumeration value="LearnMore" />
    <xs:enumeration value="ListenNow" />
    <xs:enumeration value="LogIn" />
    <xs:enumeration value="Message" />
    <xs:enumeration value="NewCars" />
    <xs:enumeration value="OrderNow" />
    <xs:enumeration value="PlayGame" />
    <xs:enumeration value="PlayNow" />
    <xs:enumeration value="PostJob" />
    <xs:enumeration value="Register" />
    <xs:enumeration value="RentACar" />
    <xs:enumeration value="RentNow" />
    <xs:enumeration value="Reserve" />
    <xs:enumeration value="Sale" />
    <xs:enumeration value="SaveNow" />
    <xs:enumeration value="Schedule" />
    <xs:enumeration value="SeeMenu" />
    <xs:enumeration value="SeeMore" />
    <xs:enumeration value="SeeOffer" />
    <xs:enumeration value="SellNow" />
    <xs:enumeration value="ShopNow" />
    <xs:enumeration value="Showtimes" />
    <xs:enumeration value="SignIn" />
    <xs:enumeration value="SignUp" />
    <xs:enumeration value="StartFree" />
    <xs:enumeration value="StartNow" />
    <xs:enumeration value="Subscribe" />
    <xs:enumeration value="TestDrive" />
    <xs:enumeration value="TryNow" />
    <xs:enumeration value="UsedCars" />
    <xs:enumeration value="ViewCars" />
    <xs:enumeration value="ViewNow" />
    <xs:enumeration value="ViewPlans" />
    <xs:enumeration value="VisitSite" />
    <xs:enumeration value="VoteNow" />
    <xs:enumeration value="Watch" />
    <xs:enumeration value="WatchMore" />
    <xs:enumeration value="WatchNow" />
    <xs:enumeration value="Directions" />
    <xs:enumeration value="FindStore" />
    <xs:enumeration value="SwitchNow" />
    <xs:enumeration value="VisitStore" />
    <xs:enumeration value="RenewNow" />
    <xs:enumeration value="Reorder" />
    <xs:enumeration value="BuildNow" />
    <xs:enumeration value="Dealers" />
    <xs:enumeration value="GetDemo" />
    <xs:enumeration value="GetNow" />
    <xs:enumeration value="GoToDemo" />
    <xs:enumeration value="SeeDemo" />
    <xs:enumeration value="SeeModels" />
    <xs:enumeration value="SeeOffers" />
    <xs:enumeration value="ViewDemo" />
  </xs:restriction>
</xs:simpleType>

Values

The ActionAdExtensionActionType value set has the following values: ActNow, ApplyNow, BetNow, BidNow, BookACar, BookHotel, BookNow, Browse, BuildNow, BuyNow, ChatNow, Compare, ContactUs, Coupon, Dealers, Directions, Donate, Download, EmailNow, EnrollNow, Explore, FileNow, FindJob, FindStore, FreePlay, FreeQuote, FreeTrial, GetDeals, GetDemo, GetNow, GetOffer, GetQuote, GoToDemo, JoinNow, LearnMore, ListenNow, LogIn, Message, NewCars, OrderNow, PlayGame, PlayNow, PostJob, Register, RenewNow, RentACar, RentNow, Reorder, Reserve, Sale, SaveNow, Schedule, SeeDemo, SeeMenu, SeeModels, SeeMore, SeeOffer, SeeOffers, SellNow, ShopNow, Showtimes, SignIn, SignUp, StartFree, StartNow, Subscribe, SwitchNow, TestDrive, TryNow, Unknown, UsedCars, ViewCars, ViewDemo, ViewNow, ViewPlans, VisitSite, VisitStore, VoteNow, Watch, WatchMore, WatchNow.

Value Description
ActNow Use the translated version of ActNow in the action ad extension.
ApplyNow Use the translated version of ApplyNow in the action ad extension.
BetNow Use the translated version of BetNow in the action ad extension.
BidNow Use the translated version of BidNow in the action ad extension.
BookACar Use the translated version of BookACar in the action ad extension.
BookHotel Use the translated version of BookHotel in the action ad extension.
BookNow Use the translated version of BookNow in the action ad extension.
Browse Use the translated version of LearnMore in the action ad extension.

This value is deprecated as of January 2020 and replaced by LearnMore. If you set the action type to Browse no error will be returned, but LearnMore is the effective value that will be stored and returned when retrieving the action ad extension.
BuildNow Use the translated version of BuildNow in the action ad extension.
BuyNow Use the translated version of BuyNow in the action ad extension.
ChatNow Use the translated version of ChatNow in the action ad extension.
Compare Use the translated version of Compare in the action ad extension.
ContactUs Use the translated version of ContactUs in the action ad extension.
Coupon Use the translated version of Coupon in the action ad extension.
Dealers Use the translated version of Dealers in the action ad extension.
Directions Use the translated version of Directions in the action ad extension.
Donate Use the translated version of Donate in the action ad extension.
Download Use the translated version of Download in the action ad extension.
EmailNow Use the translated version of EmailNow in the action ad extension.
EnrollNow Use the translated version of EnrollNow in the action ad extension.
Explore Use the translated version of LearnMore in the action ad extension.

This value is deprecated as of January 2020 and replaced by LearnMore. If you set the action type to Explore no error will be returned, but LearnMore is the effective value that will be stored and returned when retrieving the action ad extension.
FileNow Use the translated version of FileNow in the action ad extension.
FindJob Use the translated version of FindJob in the action ad extension.
FindStore Use the translated version of FindStore in the action ad extension.
FreePlay Use the translated version of FreePlay in the action ad extension.
FreeQuote Use the translated version of FreeQuote in the action ad extension.
FreeTrial Use the translated version of FreeTrial in the action ad extension.
GetDeals Use the translated version of GetDeals in the action ad extension.
GetDemo Use the translated version of GetDemo in the action ad extension.
GetNow Use the translated version of GetNow in the action ad extension.
GetOffer Use the translated version of GetOffer in the action ad extension.
GetQuote Use the translated version of GetQuote in the action ad extension.
GoToDemo Use the translated version of GoToDemo in the action ad extension.
JoinNow Use the translated version of JoinNow in the action ad extension.
LearnMore Use the translated version of LearnMore in the action ad extension.
ListenNow Use the translated version of ListenNow in the action ad extension.
LogIn Use the translated version of LogIn in the action ad extension.
Message Use the translated version of ContactUs in the action ad extension.

This value is deprecated as of January 2020 and replaced by ContactUs. If you set the action type to Message no error will be returned, but ContactUs is the effective value that will be stored and returned when retrieving the action ad extension.
NewCars Use the translated version of ViewCars in the action ad extension.

This value is deprecated as of January 2020 and replaced by ViewCars. If you set the action type to NewCars no error will be returned, but ViewCars is the effective value that will be stored and returned when retrieving the action ad extension.
OrderNow Use the translated version of OrderNow in the action ad extension.
PlayGame Use the translated version of PlayGame in the action ad extension.
PlayNow Use the translated version of PlayNow in the action ad extension.
PostJob Use the translated version of PostJob in the action ad extension.
Register Use the translated version of Register in the action ad extension.
RenewNow Use the translated version of RenewNow in the action ad extension.
RentACar Use the translated version of RentACar in the action ad extension.
RentNow Use the translated version of RentNow in the action ad extension.
Reorder Use the translated version of Reorder in the action ad extension.
Reserve Use the translated version of Reserve in the action ad extension.
Sale Use the translated version of Sale in the action ad extension.
SaveNow Use the translated version of SaveNow in the action ad extension.
Schedule Use the translated version of Schedule in the action ad extension.
SeeDemo Use the translated version of SeeDemo in the action ad extension.
SeeMenu Use the translated version of SeeMenu in the action ad extension.
SeeModels Use the translated version of SeeModels in the action ad extension.
SeeMore Use the translated version of LearnMore in the action ad extension.

This value is deprecated as of January 2020 and replaced by LearnMore. If you set the action type to SeeMore no error will be returned, but LearnMore is the effective value that will be stored and returned when retrieving the action ad extension.
SeeOffer Use the translated version of SeeOffer in the action ad extension.
SeeOffers Use the translated version of SeeOffers in the action ad extension.
SellNow Use the translated version of SellNow in the action ad extension.
ShopNow Use the translated version of ShopNOw in the action ad extension.
Showtimes Use the translated version of Showtimes in the action ad extension.
SignIn Use the translated version of SignIn in the action ad extension.
SignUp Use the translated version of SignUp in the action ad extension.
StartFree Use the translated version of FreeTrial in the action ad extension.

This value is deprecated as of January 2020 and replaced by FreeTrial. If you set the action type to StartFree no error will be returned, but FreeTrial is the effective value that will be stored and returned when retrieving the action ad extension.
StartNow Use the translated version of StartNow in the action ad extension.
Subscribe Use the translated version of Subscribe in the action ad extension.
SwitchNow Use the translated version of SwitchNow in the action ad extension.
TestDrive Use the translated version of TestDrive in the action ad extension.
TryNow Use the translated version of TryNow in the action ad extension.
Unknown The action type is BuildNow, Dealers, GetDemo, GetNow, GoToDemo, RenewNow, Reorder, SeeDemo, SeeModels, SeeOffers, or ViewDemo.

To determine the effective action type, include ActionTypesPhase3 and ActionTypesPhase4 when calling GetAdExtensionsAssociations and GetAdExtensionsByIds.
UsedCars Use the translated version of ViewCars in the action ad extension.

This value is deprecated as of January 2020 and replaced by ViewCars. If you set the action type to UsedCars no error will be returned, but ViewCars is the effective value that will be stored and returned when retrieving the action ad extension.
ViewCars Use the translated version of ViewCars in the action ad extension.
ViewDemo Use the translated version of ViewDemo in the action ad extension.
ViewNow Use the translated version of LearnMore in the action ad extension.

This value is deprecated as of January 2020 and replaced by LearnMore. If you set the action type to ViewNow no error will be returned, but LearnMore is the effective value that will be stored and returned when retrieving the action ad extension.
ViewPlans Use the translated version of ViewPlans in the action ad extension.
VisitSite Use the translated version of LearnMore in the action ad extension.

This value is deprecated as of January 2020 and replaced by LearnMore. If you set the action type to VisitSite no error will be returned, but LearnMore is the effective value that will be stored and returned when retrieving the action ad extension.
VisitStore Use the translated version of VisitStore in the action ad extension.
VoteNow Use the translated version of VoteNow in the action ad extension.
Watch Use the translated version of Watch in the action ad extension.
WatchMore Use the translated version of WatchMore in the action ad extension.
WatchNow Use the translated version of WatchNow in the action ad extension.

Requirements

Service: CampaignManagementService.svc v13
Namespace: https://bingads.microsoft.com/CampaignManagement/v13

Used By

ActionAdExtension