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KeywordOpportunityType Value Set - Ad Insight

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Defines the possible keyword opportunity types you can request when calling GetKeywordOpportunities.

Syntax

<xs:simpleType name="KeywordOpportunityType" xmlns:xs="http://www.w3.org/2001/XMLSchema">
  <xs:list>
    <xs:simpleType>
      <xs:restriction base="xs:string">
        <xs:enumeration value="BroadMatch" />
        <xs:enumeration value="CampaignContext" />
      </xs:restriction>
    </xs:simpleType>
  </xs:list>
</xs:simpleType>

Values

The KeywordOpportunityType value set has the following values: BroadMatch, CampaignContext.

Value Description
BroadMatch The keyword opportunity will be suggested based on the marketplace impact of adding keywords with the broad match type.
CampaignContext The keyword opportunity will be suggested based on the full context of the campaign, including existing keywords, landing page, and ad copy.

Requirements

Service: AdInsightService.svc v13
Namespace: https://bingads.microsoft.com/AdInsight/v13

Used By

GetKeywordOpportunities