Language and region support for the Bing Image Search API
Warning
On October 30, 2020, the Bing Search APIs moved from Azure AI services to Bing Search Services. This documentation is provided for reference only. For updated documentation, see the Bing search API documentation. For instructions on creating new Azure resources for Bing search, see Create a Bing Search resource through the Azure Marketplace.
The Bing Image Search API supports more than three dozen countries/regions, many with more than one language. Specifying a country/region with a query serves primarily to refine search results based on interests in that country/region. Additionally, the results may contain links to Bing, and these links may localize the Bing user experience according to the specified country/regions or language.
To specify the country/region and language, set the mkt (market) query parameter to a code from the Markets table below. The market specifies both a country/region and language. If the user prefers to see display text in a different language, set setLang query parameter to the appropriate language code.
Alternatively, you can specify the country/region using the cc query parameter. If you specify a country/region, you must also specify one or more language codes using the Accept-Language HTTP header. The supported languages vary by country/region; they are given for each country/region in the Markets table.
Note
The Trending Images API currently supports only the following markets:
- en-US (English, United States)
- en-CA (English, Canada)
- en-AU (English, Australia)
- zh-CN (Chinese, China)
Countries/Regions
| Country/region | Code |
|---|---|
| Argentina | AR |
| Australia | AU |
| Austria | AT |
| Belgium | BE |
| Brazil | BR |
| Canada | CA |
| Chile | CL |
| Denmark | DK |
| Finland | FI |
| France | FR |
| Germany | DE |
| Hong Kong SAR | HK |
| India | IN |
| Indonesia | ID |
| Italy | IT |
| Japan | JP |
| Korea | KR |
| Malaysia | MY |
| Mexico | MX |
| Netherlands | NL |
| New Zealand | NZ |
| Norway | NO |
| China | CN |
| Poland | PL |
| Portugal | PT |
| Philippines | PH |
| Russia | RU |
| Saudi Arabia | SA |
| South Africa | ZA |
| Spain | ES |
| Sweden | SE |
| Switzerland | CH |
| Taiwan | TW |
| Türkiye | TR |
| United Kingdom | GB |
| United States | US |
Markets
| Country/region | Language | Market Code |
|---|---|---|
| Argentina | Spanish | es-AR |
| Australia | English | en-AU |
| Austria | German | de-AT |
| Belgium | Dutch | nl-BE |
| Belgium | French | fr-BE |
| Brazil | Portuguese | pt-BR |
| Canada | English | en-CA |
| Canada | French | fr-CA |
| Chile | Spanish | es-CL |
| Denmark | Danish | da-DK |
| Finland | Finnish | fi-FI |
| France | French | fr-FR |
| Germany | German | de-DE |
| Hong Kong SAR | Traditional Chinese | zh-HK |
| India | English | en-IN |
| Indonesia | English | en-ID |
| Italy | Italian | it-IT |
| Japan | Japanese | ja-JP |
| Korea | Korean | ko-KR |
| Malaysia | English | en-MY |
| Mexico | Spanish | es-MX |
| Netherlands | Dutch | nl-NL |
| New Zealand | English | en-NZ |
| China | Chinese | zh-CN |
| Poland | Polish | pl-PL |
| Portugal | Portuguese | pt-PT |
| Philippines | English | en-PH |
| Russia | Russian | ru-RU |
| Saudi Arabia | Arabic | ar-SA |
| South Africa | English | en-ZA |
| Spain | Spanish | es-ES |
| Sweden | Swedish | sv-SE |
| Switzerland | French | fr-CH |
| Switzerland | German | de-CH |
| Taiwan | Traditional Chinese | zh-TW |
| Türkiye | Turkish | tr-TR |
| United Kingdom | English | en-GB |
| United States | English | en-US |
| United States | Spanish | es-US |
Next steps
For more information about the Bing News Search endpoints, see News Image Search API v7 reference.
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