Certifications

Microsoft Certified: Customer Data Platform Specialty

Certification details

If your specialty is implementing solutions that provide insight into customer profiles and that track engagement activities to help improve customer experiences and increase customer retention, this certification could validate your skills and help open career doors.

As a candidate for this certification, you should have firsthand experience with Dynamics 365 Customer Insights, Power Query, Microsoft Dataverse, Common Data Model, Microsoft Power Platform and one or more additional Dynamics 365 apps. In addition, you need direct experience with practices related to privacy, compliance, consent, security, responsible AI, and data retention policy.

You also need experience with processes related to KPIs, data retention, validation, visualization, preparation, matching, fragmentation, segmentation, and enhancement. You should have a general understanding of Azure Machine Learning, Azure Synapse Analytics, and Azure Data Factory.

If you need more experience before you try to earn this certification, here are some suggestions:

Important

The English language version of this certification was updated on April 19, 2023. Review the study guide linked on the Exam MB-260 page for details about the latest changes.

Take one exam

Earn the certification

ASSOCIATE CERTIFICATION

Microsoft Certified: Customer Data Platform Specialty

Skills measured

  • This list contains the skills measured on the exam required for this certification. For more detailed information, visit the exam details page and review the study guide.
  • Design Customer Insights solutions
  • Ingest data into Customer Insights
  • Create customer profiles through data unification
  • Implement AI predictions in Customer Insights
  • Configure measures and segments
  • Configure third-party connections
  • Administer Customer Insights

Job role: Data Engineer, Data Analyst, Data Scientist, Functional Consultant

Required exams: MB-260

Go to Learn Profile

Two ways to prepare

Items in this collection

  • Learning paths or modules are not yet available for this certification

Certification exams

  • MB-260: Microsoft Customer Data Platform Specialist

    Languages: en ja zh-cn de fr es pt-br it

    Retirement date:

    This exam measures your ability to accomplish the following technical tasks: design Customer Insights solutions; ingest data into Customer Insights; create customer profiles through data unification; implement AI predictions in Customer Insights; configure measures and segments; configure third-party connections; and administer Customer Insights.

    Price based on the country or region in which the exam is proctored.

    for Microsoft Customer Data Platform Specialist

    All objectives of the exam are covered in depth so you'll be ready for any question on the exam.

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* Pricing does not reflect any promotional offers or reduced pricing for Microsoft Certified Trainers and Microsoft Partner Network program members. Pricing is subject to change without notice. Pricing does not include applicable taxes. Please confirm exact pricing with the exam provider before registering to take an exam.

** Complete this exam before the retirement date to ensure it is applied toward your certification. After the retirement date, please refer to the related certification for exam requirements.