Messaging Guidelines
.gif "A hyphen indicates that the information in this topic is not relevant for this platform, or that the platform does not support the API that is listed.")
.gif "A checkmark indicates that the information in this topic is relevant for this platform, and that any API listed is also supported on this platform.")
10/16/2008
This topic provides messaging guidelines for creating online and print marketing collateral for a Live Search application.
Guidelines
Collateral Content
To contribute to a unified brand message for Microsoft Live Search, use the following messaging content to highlight the key features of your Live Search application:
.jpg "Live Search messaging text")
Visual Elements
When you create online or print marketing collateral, you must use a color scheme that is consistent with the color palette for the Live Search brand. These colors are an important visual factor of the product branding. The colors that comprise the color palette are as follows:
- Bright Blue (PMS 279): Hexadecimal #0099FF
- Blue (PMS 3015): Hexadecimal #0066A7
- Dark Blue (PMS 541): Hexadecimal #112E58
- Green (PMS 362): Hexadecimal #549C00
- White: Hexadecimal #FFFFFF
- Cool Gray: Hexadecimal #666666
- Black: Hexadecimal #000000
The following illustration shows the color palette, together with an example set of text boxes that use this color palette, that you must use in online and print communications that describe your Live Search application:
.jpg "Live Search visual elements for online and print")
See Also
Concepts
Font Guidelines
Live Search Branding Guidelines