Microsoft Invest - Buy Microsoft inventory

With Microsoft Advertising Exchange, Microsoft Advertising offers exclusive programmatic access to a quality, engaged audience in a brand safe environment.

• Owned and operated, brand-sale content including MSN, Outlook, Xbox, and Windows.
• Maximum viewability with load-on-scroll and non-scrolling placements.
• Know where all your ads are running with top level domain transparency.
• Access real users in immersive and engaging environments.

Note

Microsoft has a Creative Acceptance Policy that applies to all advertisements on all Microsoft platforms and properties. For more details, see Microsoft Windows Inventory Policies.

Targeting Microsoft inventory

To target Microsoft inventory, you need to create an inventory list that includes the Microsoft Advertising Exchange (280) advertiser. For full details, see Inventory Lists.

Note

For Standard (Legacy) Line Item Targeting

1. On the 3rd Party Inventory tab, select Sellers.
2. Enter Microsoft Advertising Exchange (280).
3. Select the Include.
4. Click Add.

Buying from specific Microsoft publishers

Use the following documentation to learn more about buying specific Microsoft inventory:

• Buying Microsoft Outlook.com Inventory

  Over 1.4 billion monthly US display impressions, available in 38 markets.

• Buying Microsoft Windows 3rd Party AppNetwork Inventory

  Over 300 million monthly global impressions.

• Buying MSN Inventory

  Over 4.8 billion monthly US display impressions, available in 45 markets.

• Buying Microsoft Deals

  Browse Microsoft's pre-made combinations of inventory and/or data and immediately convert them into deals or use them as a starting point for custom deal negotiations.

• Buying Microsoft Casual Games (Windows O&O Apps)

  Over 2.63 billion monthly global impressions, available in 169 markets.