Term | Definition |
---|---|
ANID | Stands for Anonymous ID. |
API | Stands for Application Programming Interface. |
CLID | Stands for Clarity ID. |
CCPA | California Consumer Privacy Act (CCPA) is a California law governing personal information of California residents. Learn more here and from Microsoft Privacy statement. |
Country/Region | In this document, the term "country/region" refers to geographical areas. The terms "country" and "region" are treated equivalently in this context. |
GDPR | General Data Protection Regulation (GDPR); a set of EU regulations on data protection and privacy. Learn more about Microsoft Privacy statement. |
GUID | Stands for Globally Unique Identifier. |
HW | Stands for Hardware. |
JWT | Stands for JSON Web Token. |
MUID | Stands for Microsoft User ID. |
PII | Stands for Personally Identifiable Information. |
Popular pages | Pages popular by number of page views. |
Site | Synonymous to website. |
Traffic | A user movement from another domain, email, app, or any other channel to your website. |
URL | The complete web address used to find a particular web page. |
Session | The amount of time a user spent on your site. A single user can open multiple sessions on the same day or over several days, weeks, or months. A session ends if the user is inactive for 30 minutes. |
SDK | Stands for Software Development Kit. |
SEO | Stands for SSearch Engine Optimization. |
User inactivity | The amount of time a user left your site in a session. For example, if a user visited from https://www.contoso.com to https://www.fabrikam.com and return to https://www.contoso.com, the time spent on https://www.fabrikam.com would be inactive time for https://www.contoso.com. |
Vertical Scroll | Scrolling in opposite directions (up and down). |
Webpage | Synonymous to page. |
Website | Group of pages. |
Widget | Synonymous to card. |